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Business concept:
The business concept involves exporting German products such as chocolate, alcoholic beverages, water filters, and dairy products to China under the "Bayern" brand. The goal is to establish a platform for German products in China.
Unique selling point:
In Bavaria, the term "Bayern" is synonymous with Germany; these brands are worth their weight in gold. In China, the brands operate through existing, long-term, and reliable partners. For German retailers and brand manufacturers, selling in China is a lucrative business.
Customers and partners:
Partners include importers such as Qiu Xue Jun.
The customers in China include both large-scale buyers (B2B) and online customers (B2C).
Sales and Marketing:
The distribution channel to and within China is tried and tested and secure. Experience has shown that we have excellent control over the entire process, from purchasing to sea transport, customs clearance in China, etc.
Market (volume and forecast):
The Chinese market has great potential for German products.
Management & Team:
The initiator is a German citizen of Chinese origin. There are also two other employees in the company. The initiator in China is a long-standing business partner.
To cover start-up costs in Germany and achieve higher margins, an equity stake is offered. Investment options are negotiable.
Personal data
- MBI candidate
- Strategic acquisition